Sunday, May 11, 2008

Where are your leads going?? Email Management

Are you tapping your current customers to build your business? A real adventage to regular communication with your core customers is the opportunity to get referral business. Regular users of your site are your biggest fans and the best people to ask for referrals. They usually run in the same circles - the demographics that brought that customer to you will be similar for their friends and family.

Use a drip method - ask them for additional information about their concerns, challenges and needs. You may find a new opportunity arise. And you may have to look for a new supplier.


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